Seventy-six percent of adults are seeking lawyers online.
A study identified a four-stage search process for people looking for a lawyer. They gather information about their legal issue; find a lawyer; validate a lawyer; and select a lawyer. They use various online resources in all of these stages. Continue reading “Can your law firm be found by your potential clients today?”
There are literally hundreds of thousands of websites of lawyers and law firms trying to get the interest of potential clients. With so much competition on the Internet, a law firm’s website only has a few seconds to engage site visitors. According to the “2013 Law Firm Website Conversion Study,” which was commissioned by LexisNexis Martindale-Hubbell, prospective clients use those first few seconds to evaluate a law firm’s website, gauge their professionalism, and determine their ability to practice law. Continue reading “How to Increase Conversions on Your Law Firm Website”
Your law firm might have a solid reputation and may receive good word-of-mouth recommendations, but are you visible on the Internet? Most of your leads are no longer consulting the yellow pages or print directories when they need a lawyer, but instead, are using search engines, online directories, law firm websites, and other resources. Continue reading “You Need Online Marketing as your Potential Clients are Looking for Lawyers Online in all of the Stages of their Search Process”