Claim, secure, and establish your brand today on social media, blogs and local directories before someone else does!

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Yes, the next most important thing to do to secure your brand after acquiring your domain name, is to also secure your account names and profiles on various web properties.

Did you know that 93% of the world’s top 100 brands that had their matching Twitter handles owned by someone else at some point? Continue reading “Claim, secure, and establish your brand today on social media, blogs and local directories before someone else does!”

If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity.

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If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity. Branding is one of the basic aspects of online marketing, but it’s also one of the most important, if not the most. What do you want your customers to think of when they hear or read your brand online? Most companies and entrepreneurs tend to lose focus on this matter, especially if they are eager to “get by” and make a name for themselves straightaway. Continue reading “If you’re a new company and you want to thrive in your industry, the first thing you need to get ahold of is your brand identity.”

Your potential customers are searching for products and services through various channels. They also use these channels to connect with brands. Will they find you? What will they see?

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Aside from using the major search engines, your potential customers are also using Facebook, Google+, Twitter, YouTube, and other social networks to find the products or services that you offer. They search in the blogging community and in local business directories. They also land on press release sites and other web pages. Continue reading “Your potential customers are searching for products and services through various channels. They also use these channels to connect with brands. Will they find you? What will they see?”