Many business owners today tend to ignore the importance of having a mobile friendly or “responsive” website. Without realizing it, they may be losing prospective leads and sales because their website is not designed to load properly on mobile devices such as laptops, tablets, and smartphones. Here’s why you should not be one of them, and how you can make your website responsive: Continue reading “Responsive Web Design: Prevent Potential Sales Loss with a Mobile Friendly Website”
Heat Up Your HVAC Business through Digital Marketing
Over the next several years, demand for HVAC contractors is projected to climb momentously. According to the latest statistics from Statista, the global market for HVAC system installations in commercial and residential buildings is expected to be sized at around 117 billion U.S. dollars in 2019—a notable increase from just 75 billion U.S. dollars in 2014.
Continue reading “Heat Up Your HVAC Business through Digital Marketing”
Responsive Web Design: How Businesses Risk Losing Customers by Ignoring Google’s Recommended Mobile Friendly Configuration
Mobile Internet users are expected to outnumber desktop users by next year. It is therefore no surprise that Google is paying close attention to this development. And so should you. Because if your website is not yet “mobile responsive,” you may be turning away prospects who browse your web pages via smartphones, tablets, or laptops. And frankly, mobile users are prospects you wouldn’t want to lose. Continue reading “Responsive Web Design: How Businesses Risk Losing Customers by Ignoring Google’s Recommended Mobile Friendly Configuration”
Heat Up Your Business by Marketing your HVAC Services Online
There’s a great demand for energy-efficient upgrades to existing HVAC systems in homes, buildings, and infrastructure. In short, now is the time to position your HVAC company as a reliable service provider to drive business and revenue growth.
Continue reading “Heat Up Your Business by Marketing your HVAC Services Online”
Go for Mobile Responsive Web Design [Infographic]:
Getting More Leads and Sales, Not Just Fancy Cosmetic Redesign
Implementing responsive web design means opening up your online storefront to mobile visitors, effectively increasing your chances of getting more leads and sales through your site. While it may come as a mere fancy redesign to some business owners, you should realize that this change is geared toward marketing more than cosmetics. Making the decision to have a responsive site means giving your business more opportunities to grow, especially for the long haul. Continue reading “Go for Mobile Responsive Web Design [Infographic]:”
The Best Plumbing SEO Strategy Means More Customers for Your Business
Online marketing is not just about creating a website and waiting for orders to flow into your business and if your plumbing business is in need of SEO expertise, perhaps you need to consider finding out more about search engine optimization? Continue reading “The Best Plumbing SEO Strategy Means More Customers for Your Business”
Develop a Digital Marketing Plan to Reach More Potential Patients and Grow Your Business
For optometrists in the US, the biggest challenge for their practice is not the lack of demand — but possibly, the means to market their services effectively.
It’s Clear—You Need Online Marketing to be More Visible to Potential Patients
A huge majority of the American population rely on optometrists for primary eye care. In fact, of 104 million refractive eye exams performed by all eye care professionals annually, 85%, or 88 million, are performed by optometrists.
Additionally, research by AOA Excel and Jobson Medical Information found that nearly 65% of the total U.S. population wears some type of vision correction device, with optometrists prescribing at least 90% of these devices.
Can potential patients find you when they need your expert help?
Continue reading “It’s Clear—You Need Online Marketing to be More Visible to Potential Patients”